Sigma International
Leading enterprise development and advisory partner in Africa and beyond

Sigma International: The Journey

Sigma International was founded twelve years ago in 2004. The company’s journey began when Akash Singh and Christopher J. Naidoo met at university. Their membership of AIESEC, which is the world’s largest student-run organisation, provoked a desire to have a positive impact on society. Founded in 1948 and present in over 110 countries and territories and with over 60,000 members, AIESEC provides an international platform for young people to discover and develop their potential as leaders. The organisation offers young people the opportunity to be global citizens, to be change agents and to get experience and skills that matter. The learning and experience at AIESEC have helped mould the founders of the company.

After completing their studies both young men were committed to making a difference in the world. However, creating meaningful change is always a process of finding sufficient time and resources.

Akash Singh runs the South African Sigma International operation, which is unique in that it focuses on empowering and strengthening people and organisations. The level one Broad-Based Black Economic Empowered (B-BBEE) company provides a range of robust services that have a high economic and social impact.  Akash Singh said, “Through our various successes we have written the script to be able to assist business in KwaZulu-Natal. We have a sustainable model and like to look at the impact of our interventions, which must be relevant. Any change implemented must be exciting and not stressful. 

"Christopher J. Naidoo went to the United States in 1996 to Chrysler on an AIESEC traineeship. Following its completion, he stayed in Detroit and established the American arm of Sigma International. The company is now a global supplier of decorative trim and vehicle graphics and ornamentation, specialising in moulded, plated, painted and led trim products. Through Sigma International, Christopher J. Naidoo strongly believes that he can contribute to the South African economic growth story. 

The future of the business is also built on business incubation and innovation, which allows new opportunities to be explored and actualised. Sigma International takes its core values very seriously and they are used on a daily basis to help guide the decisions and direction of the firm. If you feel these core values resonate with you, we’ll likely make great partners!


Back  Business Personified